The non-profit industry organisation said in a statement that there are “mounting signs” of “a broad chilling effect on demand for international travel to the United States”.
The US Travel Association’s statement added to a growing chorus of concern from the travel industry over the impact of Trump administration policies on tourism.
Earlier this week, the tourism agency NYC & Company revised its 2017 forecast to predict a drop in inbound international travel to New York City, with 300,000 fewer visitors compared to 2016. It will be the first drop in visitation to New York since the start of the recession in 2008.
The Philadelphia Convention and Visitors Bureau told the Philadelphia Inquirer this week that it had lost out on an international meeting with 3,000 attendees that decided to go to Canada or Mexico instead.
And ForwardKeys, which tracks travel bookings, reported in February that “international trends in bookings to the US are down 6.5 per cent compared with the equivalent period the year before.”
“It’s known as the Trump Slump,” travel guru Arthur Frommer wrote last month on Frommers.com. He called it “an unintended consequence of the Trump-led efforts to stop many Muslims from coming to the US,” resulting in “a sharp drop in foreign tourism to our nation that imperils jobs and touristic income.”
The White House did not immediately respond to a request for comment.
US Travel Association President and CEO Roger Dow said there’s concern that many international travellers have interpreted Trump’s policies as “wanting to discourage international visitors generally, not just those who pose a security risk.”
Trump’s initial travel ban on travellers from Iran, Iraq, Libya, Somalia, Sudan, Syria and Yemen was suspended following a court order, but a revised executive order on visas and immigration is expected soon.
The US Travel Association urged the administration to make clear in any revised order “that the US welcomes and values legitimate international business and leisure travellers”.
Tourism is an enormous sector of the US economy, generating $US2.1 ($A2.8) trillion in economic output and supporting 15.1 million jobs, with international arrivals a key component, according to data from the US Travel Association.
“Security is a top priority for the US travel community, but it’s critical to balance both sides of the ledger: make clear who is not welcome, but also who remains welcome,” Dow said.
A January 30 op-ed piece in the Toronto Star newspaper encouraged Canadians to “boycott vacations to the US” until Trump is no longer president.
NYC & Company is launching a new campaign called “New York City – Welcoming the World” to try to counteract the expected downturn. The agency said in a press release that the campaign is intended to reassure international travellers who may feel deterred about travelling to the US that they are welcome in New York.
But Alexandre de Juniac, head of the International Air Transport Association, said industry leaders are not worried about a downturn, saying air travel to the US “still looks positive in 2017”.
Last year, the US Commerce Department predicted a record 78.6 million international visitors would visit the US in 2017. That forecast is usually updated in May.
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