The arrangement will see 10 News First video news stories, news updates and breaking news broadcast on InDaily’s website platform and distributed to its subscriber database daily.
InDaily has more than 60,000 subscribers who engage daily with its news. It is ranked at No 22 on the Nielsen Net Ratings, after a year of significant growth. By the end of 2021, InDaily had an online Nielsen audience of 777,000 unique monthly users.
It is operated by Solstice Media, which also publishes SALIFE, CityMag and The New Daily.
Solstice Media managing director Paul Hamra said 10 News First was the perfect partner as it does not publish its own digital news service.
“Our readers also want video content around local, national and world events to complement their online experience,” he said.
“So, it is a win-win for us and for the 10 News First brand to amplify its content to our news-hungry audience and for InDaily to enhance its offering to readers.”
Subscribers to InDaily’s lunchtime addition will, from today, also have access to daily bulletins as well as the latest news videos as they break.
The 10 News First video content will be enabled through JW Player allowing both parties to commercialise the video with pre- and post-roll advertising.
“We’re excited to partner with InDaily and work together in delivering news as it happens, across multiple platforms,” said 10 News First Head of Digital News & Strategy Rashell Habib.
