DTTI chief executive Leonie Muldoon. Photo: Tony Lewis/InDaily

News

'Old Mate' ad not our responsibility: Tourism Dept boss

The new head of the Department of Trade, Tourism and Investment says her agency is not directly responsible for the ‘Old Mate’ advertising campaign and the “jury’s still out” on whether it worked.

Local

Older people no fans of SA Tourism ad

A widely-derided new SA Tourism ad plays to outdated stereotypes about older people that will more likely put them off coming here than convince them to visit, the Council on the Ageing says.

Regional Showcase

Fleurieu alpaca farm a hit with overseas visitors

One of the last sounds you’d probably expect to hear as you wander down a quiet road in the reaches of Hindmarsh Valley is a chorus of excited voices speaking loudly in Mandarin.

iSpy

2019 SA Tourism Conference

The Tourism Industry Council South Australia hosted its annual Tourism Conference at Adelaide Oval this week, with two days of talks, workshops and networking.

Local

Lake Eyre transforms from parched desert to prosperous waterway

Australia’s legendary inland sea is filling, greening the desert and attracting wildlife and tourists from far and wide.