Photo: AAP Image/Joel Carrett

Media and marketing

Seven West in $63m merger with Prime regional media

Seven West Media is to merge with regional affiliate Prime Media in a $63.8 million all-scrip deal that Seven West chief executive James Warburton has called a “game changer” for advertisers wanting to reach both regional and metropolitan Australia.

Media and marketing

Adelaide stalwart goes in Seven shake-up

Seven Adelaide’s veteran publicity manager has lost her job after 20 years as part of a network-wide restructure, and the media company won’t say if more local jobs will be lost.

Media and marketing

Radio ratings: Ali Clarke takes back breakfast crown

ABC Radio Adelaide’s Ali Clarke has marched back into the lead in the breakfast shift with her FIVEaa rivals recording a big dip in the latest radio ratings.

Local

Fifteen years of independent media in Adelaide

Fifteen years ago today, the first edition of The Independent Weekly newspaper was published – a bold move to provide South Australians with an alternative media voice. That project continues today through InDaily. We revisit that tumultuous first edition and talk to the key players who finally broke Adelaide’s media monopoly.

Media and marketing

"Old Mate" is great, says Tourism boss

The boss of the state’s tourism commission says the agency’s board was fully engaged with the creation of a controversial promotion that attempts to sell Adelaide to prospective visitors by depicting an old man in tears, saying the campaign has already succeeded in getting “cut-through in a difficult media environment”.