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Next generation of Coopers joins the family business


Coopers Brewery has appointed a sixth-generation descendant of founder Thomas Cooper to a senior role.

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Andrew Cooper, son of Coopers chairman Glenn, has joined the company as national account manager at Coopers’ distribution firm, Premium Beverages, in Melbourne.

The 33-year-old has spent the past two and a half years in Singapore with multinational spiris and beer company Diageo, working in sales and marketing for the Asia Pacific and Middle East. Previously he worked with Pernod Ricard in Sydney and the Macquarie Group in Adelaide.

In a statement, Coopers managing director Dr Tim Cooper said it was timely that a new generation of the family had joined the company, but stressed that the Cooper name did not come with a job guarantee.

“Andrew has forged a strong career outside the brewery and developed skills that will be important as the company moves forward,” he said.

“Coopers makes it clear to all family members that they are not guaranteed jobs at the brewery just because they are a Cooper.

“They are encouraged to develop careers outside the brewery, but if an opportunity arises, then they may be invited to join.”

Andrew’s sister, Rachel Cooper Casserly, was the first member of the sixth generation to work full-time at Coopers. She joined the marketing department in 2009 and left the company last year.

Andrew said he had always known that he had to “earn his stripes” before being considered for a Coopers job.

“It’s always been important to consider what you can do for the business rather than the other way around,” he said.

“My long-term ambition is to continue to tell our story and I hope to one day play my part in future leadership.”

He has a degree in economics and an MBA from the University of Adelaide.

– InDaily

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