The “Light Up” event, run by Gluttony, will headline this year’s Adelaide City Council New Year’s Eve program after last year’s festivities were cancelled due to the COVID-19 pandemic.
Billed as a family-friendly event, Light Up will run from 6pm until 1am and will feature two hybrid lighting and pyrotechnic shows at 9.30pm and midnight, as well as live performances from two stages, roving performers, interactive displays, food vendors and bars.
Unlike the council’s previous free fireworks show at Elder Park, Light Up will be a ticketed event capped at 5000 people, with prices ranging from $10 for children aged over two, $15 for adults and $35 for family passes.
Gluttony co-owner Daniel Michael said the event would be a “fun, relaxing and enjoyable event for Adelaideans of all ages” that would feature some of the artists, food vendors and bespoke bars that are also featured at the Fringe hub.
“Rymill Park / Murlawirrapurka is such a wonderful space to activate for events like Light Up, with its lake, undulating hillsides and tree canopy creating an enchanting atmosphere in which to experience live entertainment and celebrate community,” he said.
The council plans to set off free-to-view midnight fireworks at three other city sites, but it is yet to determine the locations.
Those fireworks will be complemented by five unticketed street parties across the East End, Peel Street, Jerningham Street, Eleven off Waymouth and Sparkke at the Whitmore.
Called “Midnight Moments”, the street parties will feature live music, with most expected to have views of the midnight fireworks.
All up, the council will spend $370,000 on its New Year’s Eve program – the same budget it spent in 2019.
Lord Mayor Sandy Verschoor said the council was aiming to adapt to more environmentally friendly ways to ring in the new year, with this year’s festivities the first to feature hybrid fireworks and lighting shows.
She said the council also aimed to spread large crowds across multiple areas of the city in light of the COVID-19 pandemic.
“Light Up presented by Gluttony in Rymill Park / Murlawirrapurka will be a fun night out for the family, while spreading the Midnight Moments across six areas in the city and North Adelaide will provide a boost to even more traders,” she said.
“We are asking people to be prepared this year. Plan your night, book your tickets and given the last couple of years I think it’s important people can come together and celebrate.”
Market research presented to councillors in July showed the earlier fireworks display at Elder Park was popular with families, but the midnight show had mixed support from young adults and older people.
It found the Elder Park event did not generate activity in most of the city, with only Hindley Street reporting a surge in spending.
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