The Australian Competition and Consumer Commission says Reckitt Benckiser should have been fined at least $6 million, rather than the $1.7 million imposed, because the company made millions from products it misleadingly claimed were tailored to treat specific pain.
“The ACCC will submit to the Full Court of the Federal Court that $1.7 million in penalties imposed on a company the size of Reckitt Benckiser does not act as an adequate deterrent and might be viewed as simply a cost of doing business,” ACCC chairman Rod Sims said in a statement today.
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