Co-founder and Managing Director of TABOO Sanitary Products Eloise Hall is InDaily’s youngest 2020 40 Under 40 winner, at 21 years old.
She started TABOO with business partner Isobel Marshall in 2017.
She said while her age initially deterred many people from taking the business seriously it was also “a huge asset”.
“Being young, there’s not a lot to lose in giving something a shot, so that’s what we did,” she said.
At 17 and 18 years old, Hall and Marshall took out the Startup Weekend Adelaide competition.
The pair won about $20,000 worth of prizes and, after raising a further $56,000 through a crowdfunding campaign, were able to launch the social enterprise in August 2019.
Hall said TABOO existed to sell organic cotton pads and tampons within Australia, with all net profits donated to charity OneGirl.
TABOO’s products are available through an online subscription or in-store at a South Australian-based IGA where they sell nearly six times better than their competitors, said Hall.
The business also supports Australian women through its online model. When purchasing products there is an option to buy on behalf of women staying at Vinnies Crisis centre or women receiving support through the NPY Women’s Council.
Hall has launched the business while studying a double degree, which she is due to complete in 2022.